The opportunistic, yet demanding nature of business can make it difficult to stand out. This is none more evident than when it comes to reaching consumers using the most important marketing tool, your website.
Everyone loves suits, no not the show (although I highly recommend that as well), but rather the attire. Suits are fascinating in part because there are so many different styles and cuts available. From the simplistic two button design to the more bold double-breasted, 3 button style. The decisions don't stop at the jacket, however, as one must then consider the appropriate dress shirt, tie, pocket square, socks, shoes and the list goes on and on.
Not so long ago I was in the market to buy a new vehicle for my family. I picked up the local ad listing and began a search. I noticed this ad for a black sports car, with leather seats and a moon roof for those sunny days.
Perhaps, it's just me but I truly love burnt food. I do prefer to call it "blackened" but some grilled vegetables a little crispier than usual, a little bit of salt & pepper and soon I'd consider myself to be a food blogger. Then I got married. I slowly learned that what tasted to me like Hell's Kitchen's next episode, my date didn't share the same opinion. Cooking for two doesn't happen nearly as often as it should but when it does, I'm learning how to create something more than my audience of one will enjoy.