7 Best Digital Marketing Strategies and Trends for 2023
One thing that we are always getting asked is for tips on digital marketing, and how to find digital marketing strategies that are the right fit. With the rise of social media, search engines, and...
Letting Go of your Marketing During a Recession is a Really BAD Idea
When a recession is looming, we all feel the pressure to change our spending habits and make wiser decisions about where our money goes. We all do our best to cut back on our spending and only buy...
How to choose a Digital Marketing Agency
"Digital marketing agency" is a big term. It encompasses everything from SEO to social media, web design and development. There are hundreds of digital agencies out there, each offering their own...
2023 Marketing Terms You Need To Know
If you’re in charge of marketing for your company, chances are high that you already know what these terms mean. But if you don’t have a background in marketing or business and just want to learn...
Should Small Businesses use Automation?
As a small business owner, you need to do more with less. Automation can help you achieve that goal. It allows you to focus on important areas of your business while letting technology handle the...
Our skills at this year’s Canada Summer Games
This summer has been especially exciting for our community because of the Canada Summer Games, where young athletes from across Canada headed to Niagara to compete in over 18 different sporting...
A Brand Guide for Non-Profit Organizations
Non-profit organizations are often underfunded, understaffed, and under the gun to meet a wide range of objectives. It’s no wonder that branding is often an afterthought.
Niagara 2022 Canada Summer Games
This summer is very exciting for our community because the Canada Summer Games are coming to the Niagara Region. The Canada Games are an amateur sporting event held every two years (alternating...
TikTok for business - should I care?
TikTok has taken the world by storm, and its popularity is growing every day. But how can brands leverage this social network to improve their business? In this post I'll give you everything you need...
What is Growth Marketing?
What is growth marketing? Like many marketing terms, you’ve probably heard of "growth marketing", but do you actually know what it means? Don’t worry if you said no, you’re not alone. Growth...