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Blog

The Rookie

The Rookie

As a kid, I always looked forward to track & field season near the end of the school year. I loved running the 100m and usually walked away in 3rd or 4th place. Except one day my coach pulled me...
The Art of Attraction

The Art of Attraction

Much to my enjoyment, my six year old daughter has grown to love animals of all kinds. While so far, I’ve been successful in avoiding another addition to our busy household, we’ve settled on evenings...
Never Sacrifice Your Brand

Never Sacrifice Your Brand

We have all seen and have had images branded into our minds daily. When you drive down the street and your two year old starts yelling, “fries, fries I want fries” as you pass the Golden Arches. When...
You Never Know When You Are Marketing

You Never Know When You Are Marketing

The other day as I glanced out the window of the two-storey building I was in, I noticed a standard white work van drive around to the loading docks of a well-known big-box store here in town. I...
Moxie Spot

Moxie Spot

Everyone likes doing business with companies who are on the move. There’s a perception of success with organizations that are growing, changing or standing out. The problem lies not in whether we...
Social Media For Social Good

Social Media For Social Good

Social media is an extremely powerful tool that can be used for an endless number of things, both good and bad. However, in this blog, we’d like to focus on all the good that social media is helping...
The Game, Own the Advantage

The Game, Own the Advantage

In life everyone loves a good game as long as it remains fair, right? Wrong. If everything was one hundred percent fair every game would end up in a tie. The saying “May the best man win” must mean...
60 Seconds On The Internet

60 Seconds On The Internet

We can all agree that 60 seconds isn’t a lot of time, but what does 60 seconds in Internet time look like? The answer…busy, busy, busy! From scrolling through Twitter to commenting on your friend’s...
Click Till You Drop

Click Till You Drop

Stressed over the thought of Christmas shopping quickly approaching? Trying to avoid the chaos of over packed parking lots, hot shopping malls, long line ups at the cashier and disgruntled employees?...